Internet Marketing Online
Internet Marketing
What is Internet marketing?
Internet Marketing means different things to different people. EzyBiz Web Design's approach includes the following strategies and techniques:
- Evaluate your existing website
- Research your industry and relevant keywords that would result in high conversion rate
- Recommend and advise on purchase of relevant domain names
- Build marketing websites and structure it to maximise traffic
- Create Site Map for websites to allow search engines to easily index
- Submit site to all major search engines and directories (google, yahoo, msn etc.)
- Manage (PPC) pay per click advertising (Google/ Yahoo/ Overture/ Superpages etc.)
- Link from other sites in increase site's popularity (increasing pagerank according to the search engines)
- Optimize each business critical Web page
- Optimize so that lower-level (very specific) Web pages can be “crawled” by search engines and indexed by directories
- Generate search results within the first page of search engine and directory results
- Implement both “user-friendly” and "search-engine-frienly" URL’s
